Macbook 2012

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MacBook Pro Retina continues to sell

MD101LL/A, the 13-inch non-Retina MacBook Pro, was introduced in 2012 for $1199. In spite of the low-resolution display, slower HDDs, very little memory and CPUs that were already mediocre in 2012, it's an open mystery among Apple staff that the "101" is still selling unexpectedly well - almost tragically given its old and mediocre years.

I' ve seen a lot of guys buy it (or fail to convince others), and it's amazingly convincing, especially for volume-buying, price-conscious clients like colleges and large corporations: It' s the only Mac notebook that uses off-the-shelf drives, which means the disk is very inexpensive: 1TB of Apple only costs $50.

A lot of customers cannot buy top specifications in advance, but would like to prolong the life of the maschine. In the 101st year Apple won't be selling more than 8 GB, but OWC is selling 16 GB for only $108, and that's very cheap, even if you call it very expensive. 1400 purchases the quickest of CPUs, 8GB of random access memory and a 1TB hard drive from Apple.

An advanced 13-inch Retina MacBook Pro with a similar processor, 16GB of memory and a 1TB SSD costs $2700. Although it's slimmer and easier and has a better rechargeable power supply and the SSD is much quicker than disks, it doesn't have enough DVDs, FireWire, Ethernet and repair capability. A lot of shoppers would prefer to buy the larger, slow and extensible $1100 engine.

On the Geekbench 64-bit benchmarks, the 101's basic CPU is only 16% lower for single-threaded jobs and 25% lower for multi-threaded jobs than the 2015 13-inch Retina MacBook Pro's basic CPU. What's more, the 101's basic CPU is only 16% lower for single-threaded jobs than the 2015 13-inch Retina MacBook Pro's basic CPU. What's more, it's only 16% lower for multi-threaded jobs. A better one is not why anyone still purchases the 101, but why the remainder of the MacBook line is still less attractive to 101 shoppers after nearly four years, and whether Apple will keep selling and supporting the 101 long enough to turn newer MacBook into convincing, cost-effective replacement parts.